Post about "China"

Recalling 2009 and reviewing the conditions of domestic market supply and purchase of stage lighting, moving head light, LED lights and the computer lights alternately occupy the first three positions.

China’s export situation in the financial crisis fell through, too, began a new phase of the development effort. While raw materials prices made production costs by 20%, but 20% of the cost of the case of broad based, sales prices are difficult to achieve the 20% increase in manufacturing cost advantage of China is no longer prominent. This makes a lot of professional lighting companies from exports to developing countries exporting to the EU, the United States and other developed countries exports; from high labor-intensive, low-profit products to independent intellectual property rights, high technology, high value-added products. These changes so that their production scale, process control, quality management, enterprise management into a virtuous circle of quantitative change to qualitative change in the process.

Technological advances in the stage, lighting has become an important part of art, superb lighting interpretation of technology can bring more awesome visual impact, “Avatar” is the global hot play on the stage lights so that people The pursuit reached the extreme, stage lighting design in the same time to absorb new technology and art to better integration. However, the domestic manufacturer of professional lighting done mostly by the OEM developed, compared with the advances in lighting technology, lags far behind the pace of development.

90 years of professional lighting since the introduction of the future, because not too high-end professional lighting technology, technical barriers to low, in accordance with customer requirements can be installed, the domestic manufacturers do not exist between the product technology too much distance. Now it has become the face of professional lighting companies the biggest bottleneck, product research and development capabilities and awareness of innovation, and stage lighting there is a big gap between high-end technologies.

Professional stage lighting equipment, control technology in Europe from the 15th century aristocratic palace and enjoy the entertainment program, started, and later the invention of electricity generation with a new look changes. Stage lighting control technology has gone through stages of the original control, analog control phase, control phase of digital technology, as well as intelligent network control phase.

With the current popularity of computer network technology, network lighting control systems become more sophisticated, intelligent networked lighting control system, the general trend has been formed. Venues in the studio or on all the lights can operate control equipment, including computer lighting console, computer console lighting effects, digital lighting console machine, electric boom console, the laser console, change color console, etc. controlled through the network workstations and equipment, including dimming wardrobe, computer lighting effects, mechanical lamp, electric boom, laser light, changing color, etc. together. They separate with TCPIP Ethernet network technology, or using TCPIP Ethernet technology with the traditional combination of DMX control mode to control the entire lighting system.

According to the statistics of Zhongshan Inspection and Quarantine, Zhongshan District export lighting enterprises, whose export amount has reached over a hundred million RMB, has reached the number of 17. The advantages of the “China Lighting Capital” of industrial clusters are growing, and their influence is on the rise.

In 2010, Zhongshan District, light and lamps exports reached 1.348 billion U.S. dollars, ranking the biggest this year, an increase of 37%. Among them, 17 companies export 452 million U.S. dollars, accounting for one third of annual exports of lamps.

2010, exports of electric light sources and lamps, Zhongshan main exports to Europe, America, Middle East and ASEAN regions. Of which exports to the U.S. $ 300,000,000, an increase of up to 41.5%, ranking first in the four major export markets; transmission light source and the EU 325 million lamps, electric light and lighting Zhongshan largest export market. Emerging markets in Africa, South America, respectively, an increase of 107.8% and 78.6%, increase in recovery of the Russian market catch up as high as 72.3%. Zhongshan Inspection and Quarantine Bureau pointed out that these markets can be used as the focus of future development.

At present, the situation is good, Zhongshan lighting industry, the export volume and price go up is gratifying, the market potential is relatively large. Zhongshan Inspection and Quarantine Bureau estimates, in 2011, Zhongshan, light and lamps exports are expected to continue to maintain relatively stable growth.

The Council also reminded lighting companies in the rapid export growth, how to deal with the disorder in the industry price competition, product quality is uneven, rising costs and the LED on the traditional industries of the impact of the electric light in 2011 and the lighting industry, Zhongshan remain competitive and sustainable growth must face.

In addition, the lack of awareness of the brand strategy, technology R & D capability is not strong and the awareness of IPR protection is still inadequate lighting business bigger and stronger, Zhongshan short board.

Affected by the low carbon economy in 2010, LED lighting industry has become a more rapid development in Zhongshan, Guangdong; some other towns and surrounding areas has gathered more than 5,000 light manufacturing enterprises with annual turnover of town lights and more than 20 billion products. With lighting speedy level of consumption, it leads to a development of lighting market diversification and market to the retail supermarket, lighting the city, wholesale city, supermarkets, following the lighting industry which has also emerged furniture, household appliances, following the third-largest home building materials industry.

Based on market characteristics of China Lighting, Lighting Technology Co., Ltd. Guangzhou Tsukuang export business has been committed to the early years, commercial lighting, engineering lighting and interior lighting, 2009, the domestic market significantly warmer lighting, the brand of Guangzhou Tsukuang Audi Adams lighting quick attack, to build the brand chain, lighting monopoly-based business model.

Expert analysis, driven by the real estate industry, building materials, home industry, and the rapid development of LED lighting industry, driven by semiconductor technology, energy-efficient lighting, and decorative lighting is a revolutionary change in the traditional home lighting; green lighting is affecting urban development. From housing to furniture, household appliances industry, the rapid development, and constantly promote the lighting industry. The traditional one room a light, a light bulb in the era of constantly being a modern is a fashion element, resulting in that the overall, intelligence, energy conservation, decoration of the ‘four-dimensional light’ concept of the rise, lighting lighting also will be home the process of fitting one of the most important.

Investigation by the reporter learned that the current consumption or biased mainstream mid-range lighting, mid-range lighting both practical and beautiful, and the price is 80% of the other cities is relatively acceptable to consumers, high, low lighting ratio is relatively small.

Lighting and Lighting Guangzhou Tsukuang Otis monopoly is most common, one-stop purchase, one-stop delivery, a one-stop development of the industry to install a lighting professional sales model terminal, just to meet the ‘four-dimensional light’ concept, stimulating lighting raise the level of consumer services. Lighting Lighting Guangzhou Tsukuang Otis is a main brand of home lighting specifically for the lighting, adhere to the stylish, energy saving, environmental protection for the design, set decoration, fashion, practicality and a. Parity as a marketing strategy to meet the contemporary mass consumer groups. Twelve major products, both from the material, function, style points are a comprehensive, stylish, practical lighting products.

I dare to say that lighting industory is a young bussiness in all walks of life,which ages
about 10 years.In the past,they were selled in the building component shop,but nowadays they
were seperated from those building component shop,and it becomes a bussiness with more and more
market share.
So the 10-miles lighting town in Beijing,China is such a city of lighting,where you can pick
up whatever lighting staff as you want,ranged from European style to orient stye.
This lighting town is 50,000 squremeters now,compared with the scale of 10,000 squremeters in 2001.
There are always obstle,however,in 2008 the depression of economy change the whole industial
chain and lighting market was shrank to 76% in the virture of the depression of real estate market.
Nowadays,this share of the whole building component market is reviving and the amount is up to
1.2 billion dollars.

Besides,a new type pf light called LED is more and more popular in China and the 10-miles town
is planning to construct a new zone for this new menber of our lighting family.And we’ll follow
the latest news.